David Pogue at the New York Times is starting a campaign to get the companies to stop. I strongly endorse this campaign and encourage you to do so, as well.
This must be stopped! Join the cause!
These messages are outrageous for two reasons. First, they waste
your time. Good heavens: it's 2009. WE KNOW WHAT TO DO AT THE BEEP.
we really need to be told to hang up when we're finished!? Would
anyone, ever, want to "send a numeric page?" Who still carries a pager,
for heaven's sake? Or what about "leave a callback number?" We can SEE
the callback number right on our phones!
Second, we're PAYING forIn 2007, I spoke
these messages. These little 15-second waits add up--bigtime. If
Verizon's 70 million customers leave or check messages twice a weekday,
Verizon rakes in about $620 million a year. That's your money. And your
time: three hours of your time a year, just sitting there listening to
the same message over and over again every year.
at an international cellular conference in Italy. The big buzzword was
ARPU--Average Revenue Per User. The seminars all had titles like,
"Maximizing ARPU In a Digital Age." And yes, several attendees (cell
executives) admitted to me, point-blank, that the voicemail
instructions exist primarily to make you use up airtime, thereby